The Supreme Pizza Loyalty Program Winner
With its straightforward, revenue-based program, Papa Johns Papa Rewards effectively gives you 13.3% cash back towards free menu items, no matter what you buy, how much you spend or how you redeem your points. Its simple and doesnt require any comparisons between the rewards youve earned and the redemption option youre considering. On the other hand, Dominos doesnt tie its rewards directly to spending, and both it and Pizza Hut typically offer reward menu items at deeply-discounted prices. As a result, they just cant compete with the consistent return from Papa Rewards.
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To the intense power chords of REO Speedwagon, Dominos superfans from all around the country show their love for the restaurant by feeding each other its food at their wedding, showing off an extensive pizza box collection and even dressing up a dog as a delivery man. Now the fans have something else to celebrate: Dominos Piece of the Pie Rewards lets customers earn a free pizza after six online orders of $10 or more. In addition, they can enter for a chance to win 10 shares of Dominos stock or $10,000 in store profits.
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You Deserve The Best Pizza Delivery In Salem Mo
How do you combine two of your favorite things, Salem and pizza? Next time your stomach rumbles for a hot slice of ooey-gooey, crispy-crunchy pizza, order Dominos for pizza delivery or carryout in Salem. Dominos worked hard to fine tune our recipe for convenient Salem pizza delivery. Dominoâs dedication to cooking and delivering made-to-order pizza starts with sourcing great ingredients and following a proven pizza-making strategy. As soon as you place your order for Salem pizza carryout or delivery, Dominos starts cooking. Your hand-tossed, gluten-free, crunchy thin crust, or Brooklyn-style pizza crust is prepared and doused in whatever sauce you choose. You can play it cool with an authentic marinara or venture into new taste territory with garlic parmesan white sauce, Alfredo sauce, or barbecue sauce!
Then its time for the toppings, the morsels that define your pizzas taste. Dominos specialty pizzas deliver delectably balanced flavor combinations for whatever youre craving. Crazy for Wisconsin 6 Cheese? Yum to the yum! Prefer a little pineapple on your pizza? Chow down on the Honolulu Hawaiian Pizza with sliced ham, smoked and crispy bacon, pineapple, and more! Prefer veggies to meat? Dominos loves veggies, too. Order the Spinach & Feta with creamy Alfredo Sauce, or the Pacific Veggie that has almost every vegetable imaginable. Dominos pizzas can be made 34 million different ways , which means theres always a reason to order Dominos in Salem!
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Crave More Order Sandwiches Wings Or Pasta In Eaton Oh
Pizza people know: Dominos makes some of Eatons best pizza. You can also get chicken wings, oven-baked sandwiches, pasta, and salads! Dominos began offering non-pizza options in 2008 and has grown to be one of the largest sandwich delivery restaurants in Eaton. Try Dominos oven-baked Buffalo Chicken, Mediterranean Veggie, or Chicken Bacon Ranch sandwich and youll see why Dominos sandwiches are so popular! In 2009, they added Chocolate Lava Crunch Cake and baked pasta, plus a brand-new pizza recipe for sauce, cheese, and crust. Chicken wings flew onto the menu in 2011, plus dreamy desserts like Dominos delectable Marbled Cookie Brownieâ¢. Trust Dominos for food delivery in Eaton thats beyond good. Your local Dominoâs cant wait to satisfy your cravings with a colorful salad, handcrafted pasta, pizza, or sandwich!
What Are Other Popular Loyalty Programs
- began as a way for members to get free, fast shipping but has evolved to now offering access to original content, from movies, shows, ebooks, magazines, comics, music, and more. Amazon provides a credit card that often has a $30 gift card upon signing up along with 5% cash back at Amazon.com and Whole Foods Market, 2% cash back at restaurants, gas stations, and drugstores, with 1% cash back on other purchases. The card doesn’t have annual fees and foreign transaction fees. Add up these points and use them for your next Amazon.com purchase.
- Targetââ¬â¢s REDcard that you can get as a credit card or a debit card. Many customers consider a must-have because it’ll save shoppers 5% on every purchase, gives free shipping for online orders, an additional 30 days for returns with no annual fee, and access to RedCard Exclusives.
- Kohl’s Yes2You Reward allows members to earn 1 point for every dollar they spend at Kohls. On the first of every month, you’ll get a $5 reward for every 100 points earned. The points do expire after 30 days, so they should be redeemed frequently.
- Starbucks has an excellent program for rewards ââ¬â just be sure to use the app to maximize the benefits. You can download the app and sign up for free. Every day there are Bonus Stars you can participate to earn on top of the two stars for every dollar spent with Starbucks. Stars can redeem add-ons like extra syrups, drink upgrades, and free items.
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Piece Of The Pie Pursuit Mobile Game
Piece of the Pie Pursuit puts players in the center of Dominos latest TV commercial about Piece of the Pie Rewards®, featuring a custom-built Rube Goldberg machine. Each section provides players with pizza-themed challenges such as guiding your pizza cutter car along a boost-filled track in a race against the clock or using a pizza sauce spoodle to catapult to new heights and highlights different ways to order Dominos. Players who beat all six levels in the game will receive 10 Piece of the Pie Rewards bonus points toward free pizza once they place their next qualifying order.
This is the ultimate game for pizza fanatics, said Steve Kennedy, Dominos director of loyalty. Not only does it have six types of unique gameplay to keep you coming back for more, but it also gives Piece of the Pie Rewards members a chance to earn real-world bonus points toward free pizza.
Piece of the Pie Rewards members receive 10 points per day for any Dominos order of $10 or more. When customers reach 60 points, they can redeem them online for a free medium two-topping pizza. Members receive special offers with additional opportunities to earn and redeem points throughout the year. They can track past purchases, earned points and redeemed points via their Pizza Profile. Members can track past purchases, earned points and redeemed points via their Pizza Profile.
Pizza Hut Offers Limitless Points While Dominos Restricts Points Earning
Weve discussed how Pizza Hut offers a lot of variety with their rewards program, but weve failed to mention that they also allow you to limitlessly earn rewards points whenever you want. Piece of the Pie Rewards actually limits you to earning points only once a day, meaning that even if you want to order pizzas for a huge party, Dominos will only reward you once.
The reason that this isnt such a great decision on Dominos part is because this fails to reward their most loyal and most passionate pizza lovers who have undoubtedly spent more with the restaurant. Piece of the Pie rewards is missing the opportunity to thank those fans, get them to keep coming back, and encourage them to buy more Dominos.
Pizza Hut 2 : Dominos 1
Dominos is the Better Deal For Customers On a Budget
If the only reason people are joining these programs is to get the best bang for their buck, then Dominos is straight up the better deal. To achieve a medium pizza with two toppings with Piece of the Pie, customers only need to spend $60. For that same reward at Pizza Hut, customers have to spend $75. Therefore, if all a customer wants from a rewards program is transactional value, any savvy consumer would automatically look to Dominos.
Although this type of discounting can be a slippery slope, Dominos has found a balance that keeps their customers fed, satisfied, and coming back for more. More importantly, theyve got Pizza Hut beat, putting the heat on their most serious competitor.
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Get Your Piece Of The Pie Rewards And Eat It Too
A huge thank you to Dominos for sponsoring todays story and allowing me to share with you how we are racking up the points and earning free pizza with their Piece of the Pie Rewards program.
As a family we usually order pizza about once a week the girls love it just as much as their Papa, and we totally have a like father like daughter thing going on here. Having a party? Order Pizza. Having a get together? Order Pizza. Dont feel like cooking? Order Pizza. Ordering pizza is one of the quickest, easiest and crowd pleasing ways to satisfy any hunger especially for college kids. Do you know how much pizza college kids eat? A LOT! So scoring free pizza is a major bonus with Dominos Piece of the Pie Rewards program.
Jason just finished his 2nd year in college and Ive lost track of the number of times he and his roommates have asked me to order them some pizza for a study session. Those boys can eat and I am happy to oblige because with every order that I place for them using my Dominos Pizza Profile I am one slice closer to getting a free medium 2-topping pizza!!!
Especially with a kid in college, scoring free rewards from Dominos is as easy as pie. I may or may not be guilty of swiping a reward I totally earned it! from under his nose and then sending him a picture of myself enjoying a Dominos pie, along with my very favorite Marble Cookie Brownie its a sharable dessert that I choose not to share.
Establishes Valuable Customer Behavior
Even though we already alluded to this, its important to reiterate how incredibly important customer behavior is to the success of not just the Points for Pies promo but Dominos ongoing brand community as well.
The worlds most successful brand communities are built around the understanding that passive members are not valuable. Simply getting customers to join your community by creating an account means nothing unless theyre willing to return and engage in valuable ways over time. This is the biggest differentiator between weak communities and strong ones.
Dominos overcomes that by making joining their community a logical and valuable decision for anyone who hears about Points for Pies. By not requiring customers to actually switch pizza providers in order to participate, Dominos has created a risk-free opportunity for new members to explore their rewards program and learn how their app works. This eliminates a frustrating barrier to entry that might have kept customers away in the past, and makes it easy for everyone to experience the joy of participating.
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Dominos Loyalty Program Helps Learn More About Consumer Behavior
Since the launch of the Piece of the Pie Rewards, the company has learned more about customer behavior. They use insights from their members to build better relationships and improve their user experience.
Be it negative or positive feedback, we want to hear it. Both are opportunities for us to learn and take steps to creating a better member experience. We have numerous customer feedback channels in place to ensure we are always listening, both at a corporate and a store level. said Steve Kennedy, director of loyalty, Dominos, in an interview.
In a separate interview, Kennedy explained Dominos approach to loyalty as a focus on where their existing customers are if customers are online, Dominos focuses on making it easy to order online. A sensible strategy, given new customer acquisition costs 6-7 times more than customer retention.
Both quantitative and qualitative feedback channels have proven the program is enhancing our relationships with our members and generating increased levels of brand loyalty and affinity. Since loyalty program members buy 20% more frequently and spend 60% more, this strategy will pay off with a bigger slice of the market for Dominos.
Dominos Grabs Bigger Slice Of Mobile Sales Via Loyalty Program
Dominos is continuing its mobile blitz this year by introducing a new loyalty program, Piece of the Pie Rewards, that enables consumers to order pizzas via its mobile application or online to begin earning points redeemable for free menu items.
Fans are encouraged to sign up for the program online or via their smartphones to start collecting rewards and receiving member-only promotions and discounts. Dominos decision to roll out the platform suggests that all fast-food chains without a loyalty component on mobile may lose out on sales as customers jump ship to competing brands in a bid to receive free menu items and coupons.
For years, loyalty programs have been a popular way for consumers to engage with brands and be rewarded for their loyalty, said Jenny Fouracre, director of public relations at Dominos, Ann Arbor, MI. We know there are a lot of consumers out there that have been waiting for Dominos to launch a program like this in order to provide them with a new option to earn rewards when buying pizza.
The right topping for mobileConsumers may sign up for Piece of the Pie Rewards on their mobile device, tablet or laptop by creating a Pizza Profile if they have not yet already. To start accumulating rewards points, they must place orders via dominos.com or the brands mobile app.
One order worth $10 or more is equivalent to 10 points. Once members receive 60 points total, they may redeem the points for a free medium two-topping pizza.
Final Take
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What Is The Best Airline Rewards Program
Airlines often have their branded credit cards, but you can still earn miles and points from frequenting an airline with the same rewards account.
- Alaska Airlines Mileages Plus is a popular airline for flyers along the west coast. All members of the airlineââ¬â¢s rewards program earn tier-qualifying miles based on the miles physically flown, rather than what is spent for the flight.
- Delta Sky Miles is a great airline. If you need to travel internationally and can never go without checked bags, it might be worth looking into the Gold Delta SkyMiles Card.
- JetBlue True Blue offers additional bonuses for frequent flyers. For example, if you fly three round trips flights or six one way flights in a calendar year, you’ll receive 5,000 bonus points.
- United MileagePlus when you use your miles to book a trip with at least three one-way flights, you might be eligible to receive a free one-way flight between two of those cities.
- American Airlines Advantage if you’re looking for airport lounge access and VIP perks, American Airlines has an excellent airline club card. Their miles have the highest value for international travel.
- Southwest Rapid Rewards is another great domestic airline with routes all over the US. With points that have a higher value than its competitors for domestic travel.