The Supreme Pizza Loyalty Program Winner
With its straightforward, revenue-based program, Papa Johns Papa Rewards effectively gives you 13.3% cash back towards free menu items, no matter what you buy, how much you spend or how you redeem your points. Its simple and doesnt require any comparisons between the rewards youve earned and the redemption option youre considering. On the other hand, Dominos doesnt tie its rewards directly to spending, and both it and Pizza Hut typically offer reward menu items at deeply-discounted prices. As a result, they just cant compete with the consistent return from Papa Rewards.
More Than Pizza In Salem: Pasta Sandwich & Wing Delivery Too
Pizza lovers know: Domino’s delivers more than some of the best pizza in Salem. You can also get chicken wings, oven-baked sandwiches, pasta, and salads! In 2008, Domino’s began complementing the menu with non-pizza items and has since grown to be one of Salem’s biggest sandwich delivery restaurants. Chow down on Domino’s oven-baked Buffalo Chicken, Chicken Bacon Ranch, or Chicken Habanero sandwich and you’ll taste the Domino’s difference! In 2009, they added baked pasta and Chocolate Lava Crunch Cake, in addition to a fresh pizza recipe for cheese, crust, and sauce. The year 2011 brought chicken wings, plus more sweet and tasty treats like Domino’s delectable Marbled Cookie Brownieâ¢. Go with Domino’s if you want satisfying food delivery in Salem. Your nearby Domino’s can’t wait to curb your hunger with a handcrafted pizza, sandwich, salad, or bowl of pasta!
Does Dominos Give Free Pizza After 30 Minutes
Dominos pizza comes with a 30-minute guarantee from the time an order is placed. If the time taken to deliver the pizza is more than 30 minutes, the pie comes free if it costs under Rs 300. In case it is more than 4 pizzas, it is regarded as a bulk order and the guarantee does not apply.
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Establishes Valuable Customer Behavior
Even though we already alluded to this, its important to reiterate how incredibly important customer behavior is to the success of not just the Points for Pies promo but Dominos ongoing brand community as well.
The worlds most successful brand communities are built around the understanding that passive members are not valuable. Simply getting customers to join your community by creating an account means nothing unless theyre willing to return and engage in valuable ways over time. This is the biggest differentiator between weak communities and strong ones.
Dominos overcomes that by making joining their community a logical and valuable decision for anyone who hears about Points for Pies. By not requiring customers to actually switch pizza providers in order to participate, Dominos has created a risk-free opportunity for new members to explore their rewards program and learn how their app works. This eliminates a frustrating barrier to entry that might have kept customers away in the past, and makes it easy for everyone to experience the joy of participating.
Dominos Mobile Game Engages Loyal Pizza Lovers
Dominos Pizza is giving loyal customers yet another way to earn points toward free pizza by beating the new Piece of the Pie Pursuit mobile game.
Dominos Piece of the Pie Rewards launched in 2015. Since then, the program has grown to include millions of members. In 2016, Dominos announced its Piece of the Pie Rewards contest which gave loyalty members the chance to win free shares of Dominos stock, as well as a share of the profits from real Dominos stores. Dominos launched its first-ever loyalty member appreciation week in April 2017, giving members double the points on every online order of $10 or more.
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Is This A Good Idea
Hype aside, this is a smart play by Domino’s. The chain sells nearly 2 million pizzas just on Super Bowl Sunday. This offer allows the chain to benefit from pizza sold by its rivals by getting more consumers to download its app and register for its rewards program.
Once a consumer has downloaded the app and registered for the reward program, they have effectively decided to become Domino’s customers at some point. Even if they hold off until earning a free pizza, they will eventually buy from Domino’s, which gives the chain a chance to win over new customers.
This is a publicity stunt but it’s a very smart one. Domino’s will not only get a lot of attention, it should add registered users who eventually at least try its product.
What You Can Learn From Points For Pies
You dont need to be a food and beverage brand to learn something from Dominos. Regardless of what your business looks like, Points for Pies can teach you 5 important lessons on how to run an incredible program promotion:
Keep your program exciting by trying something new
Make your program promotions easy to understand, adopt, and engage with
Know your programs weak spots so you can help members see past them
Keep your program visible at all times top of mind = top choice
Make it easy for members to include their friends in your rewards experience
So whether your favorite pizza is from Dominos, homemade, or straight from the freezer, Points for Pies is one rewards promotion youll want a slice of.
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Piece Of The Pies Branding Is More Creative Than Hut Rewards
As we always preach, awesome branding is a necessity for a solid rewards program. You want the program to resonate with your customers and act cohesively with your brand instead of feeling like a tacked-on afterthought. While we have a lot of branding tips, one of the best ways to ensure that your rewards program really hits home is by giving it a creative and catchy name.
Dominos hits it home on the creative names front with a witty name thats a whole lot more creative name than Hut Rewards. The reason a program name is so important is because powerful branding keeps you in the consumers mind and encourages them to talk about the program with others. When it comes down to the battle between Dominos and Pizza Hut, the one with the stronger branding will definitely be top of mind when customers are craving that late night slice, giving Dominos its first point in this head-to-head battle.
Pizza Hut 1 : Domino’s 1
How Does The Dominos Rewards Program Work
The Dominos Rewards program is a loyalty program that rewards users with points for every order placed through the website, over the phone, and in-person with a value of $10 or more, excluding tips and gift card purchases. Points can be traded in for a free small or medium two-topping pizza of your choosing, with gluten-free options available for the smaller size.
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How Do You Redeem Dominos Rewards Points
Once Dominos Rewards Members have earned 60 points, they can redeem them through their Pizza Profile. Sign in to your account on the Dominos website and youll find a rewards redemption link on your profile under the Pizza Rewards Meter. After clicking the link, youll be able to begin constructing a free two-topping pizza of your choice. At this time, gluten-free pizzas are only available as a small when claiming rewards.
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To the intense power chords of REO Speedwagon, Domino’s superfans from all around the country show their love for the restaurant by feeding each other its food at their wedding, showing off an extensive pizza box collection and even dressing up a dog as a delivery man. Now the fans have something else to celebrate: Domino’s Piece of the Pie Rewards lets customers earn a free pizza after six online orders of $10 or more. In addition, they can enter for a chance to win 10 shares of Domino’s stock or $10,000 in store profits.
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Pizza Hut Offers Limitless Points While Dominos Restricts Points Earning
Weve discussed how Pizza Hut offers a lot of variety with their rewards program, but weve failed to mention that they also allow you to limitlessly earn rewards points whenever you want. Piece of the Pie Rewards actually limits you to earning points only once a day, meaning that even if you want to order pizzas for a huge party, Dominos will only reward you once.
The reason that this isnt such a great decision on Dominos part is because this fails to reward their most loyal and most passionate pizza lovers who have undoubtedly spent more with the restaurant. Piece of the Pie rewards is missing the opportunity to thank those fans, get them to keep coming back, and encourage them to buy more Dominos.
Pizza Hut 2 : Domino’s 1
Dominos is the Better Deal For Customers On a Budget
If the only reason people are joining these programs is to get the best bang for their buck, then Dominos is straight up the better deal. To achieve a medium pizza with two toppings with Piece of the Pie, customers only need to spend $60. For that same reward at Pizza Hut, customers have to spend $75. Therefore, if all a customer wants from a rewards program is transactional value, any savvy consumer would automatically look to Dominos.
Although this type of discounting can be a slippery slope, Dominos has found a balance that keeps their customers fed, satisfied, and coming back for more. More importantly, theyve got Pizza Hut beat, putting the heat on their most serious competitor.
Pizza Huts Explainer Page Provides More Value
The most important thing that Pizza Hut nailed with this rewards program is how it is explained. A rewards program cannot succeed if the customers dont know how to earn points, how to redeem rewards and why they should be excited about it. The key to a well explained program that gets customers enthused and ready to engage is a well designed explainer page.
Hut Rewards explainer page goes above the call of duty, even placing a brief video on their program page to make it nice and easy to get an idea of what the program is all about. They even use the video to take shots at the competing Piece of the Pie Rewards, which has a lackluster explainer page in comparison, and no video of any kind.
Besides the video, Hut Rewards explainer page also has a well laid out FAQ section and is very easy to find on the main Pizza Hut website. It also shows a picture of each reward that can be earned in all of their cheesy goodness, as well as showcases the other benefits that come along with joining the program. All of these these factors add to up make Hut Rewards easier to understand and digest, than Piece of the Pie.
Pizza Hut 1 : Domino’s 0
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You Deserve The Best Pizza Delivery In Salem Mo
How do you combine two of your favorite things, Salem and pizza? Next time your stomach rumbles for a hot slice of ooey-gooey, crispy-crunchy pizza, order Domino’s for pizza delivery or carryout in Salem. Domino’s worked hard to fine tune our recipe for convenient Salem pizza delivery. Dominoâs dedication to cooking and delivering made-to-order pizza starts with sourcing great ingredients and following a proven pizza-making strategy. As soon as you place your order for Salem pizza carryout or delivery, Domino’s starts cooking. Your hand-tossed, gluten-free, crunchy thin crust, or Brooklyn-style pizza crust is prepared and doused in whatever sauce you choose. You can play it cool with an authentic marinara or venture into new taste territory with garlic parmesan white sauce, Alfredo sauce, or barbecue sauce!
Then it’s time for the toppings, the morsels that define your pizza’s taste. Domino’s specialty pizzas deliver delectably balanced flavor combinations for whatever you’re craving. Crazy for Wisconsin 6 Cheese? Yum to the yum! Prefer a little pineapple on your pizza? Chow down on the Honolulu Hawaiian Pizza with sliced ham, smoked and crispy bacon, pineapple, and more! Prefer veggies to meat? Domino’s loves veggies, too. Order the Spinach & Feta with creamy Alfredo Sauce, or the Pacific Veggie that has almost every vegetable imaginable. Domino’s pizzas can be made 34 million different ways , which means there’s always a reason to order Domino’s in Salem!
Papa Johns Papa Rewards
Unlike Dominos, Papa Johns uses a revenue-based scheme for its Papa Rewards program, where you earn points based on how much you spend. Youll earn 1 point for every $1 you spend not including tax and delivery, Papa Priority or other fees, though youll need to wait one business day for the points to show in your account. For every $75 you spend , youll receive $10 in Papa Dough food towards any menu item excluding alcohol. Points expire after 12 months with no earning or redemption activity, and Papa Dough expires six months after you receive it.
The program essentially means you get $10 cash back towards your next pizza order for every $75 you spend. Thats a flat 13.3% rate of return for every Papa Johns order you make not a bad deal, especially when you consider its simplicity.
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How Do Dominos Rewards Points Work
Dominos Rewards members earn 10 points per online order with a value of $10 or more. After accumulating 60 points by placing six qualifying orders or taking advantage of bonus point offers, users will be able to redeem their points online for a free custom small or medium two-topping pizza.
Members can earn points through both pick-up and delivery orders made through the website, over the phone, or in-person if they provide the phone number associated with their Dominos Rewards account. Orders that reach $10 with the addition of delivery fees and taxes still earn points.
Unlike many other restaurant loyalty programs, Dominos Rewards allows users to redeem up to five free Reward Pizzas per order.
Makes Pizza A Social Event
One quick search through your Instagram feed will probably reveal that people love sharing pictures of their food. From gourmet cuisine to burnt toast, food is something people like to share together.
As the heart and soul of Points for Pies, this is what truly separates Dominos rewards promotion from the rest. With new AI technology, they designed an app that recognizes pizza in all forms, making it easy for members to point, shoot, and share their pizza experiences with others.
Whether members are taking their own photos or enjoying pizza with friends, Dominos has made it possible for their members to enjoy their signature dish in ways that are mutually beneficial: Dominos gets more exposure and new program members, while members get to earn their next pizza faster.
This sustainable cycle is how the worlds best brands are building strong brand communities. By getting more customers to enjoy pizza together, talk about it with friends, and share photos, Dominos has effectively drawn more members into their community and established clear ways for them to join, engage, and share. For all of these reasons, Points for Pies is more than simply a way to earn free pizza its a pizza party that everyones invited to!
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